What I enjoy most about public relations are creating promotional publications. The reason that I enjoy this aspect so much is because of the creativity that can be used when designing images. I love to design, and to find creative ways to grab the intended audience's attention, while also delivering the message.
Most of my promotional design work was done using Adobe Indesign CS 3, 4 & 5. Constant Contact is a program that I also familiarized myself with while working as an intern at GoggleWorks Center for the Arts. I have also worked in Microsoft Publisher to create design pieces. I have the ability of picking up programs easily, and becoming confident in my skills by experimenting with them. To me, that is the best way to become comfortable with using programs is to play with them.
Each of these pieces will have a small description beside it explaining why the piece was made, what tools were used and why I feel that this piece shows what l am capable of as a professional.
Enjoy!
Most of my promotional design work was done using Adobe Indesign CS 3, 4 & 5. Constant Contact is a program that I also familiarized myself with while working as an intern at GoggleWorks Center for the Arts. I have also worked in Microsoft Publisher to create design pieces. I have the ability of picking up programs easily, and becoming confident in my skills by experimenting with them. To me, that is the best way to become comfortable with using programs is to play with them.
Each of these pieces will have a small description beside it explaining why the piece was made, what tools were used and why I feel that this piece shows what l am capable of as a professional.
Enjoy!
E-Newsletter - GoggleWorks Center for the Arts
As an intern for GoggleWorks Center for the Arts, I was responsible for creating weekly E-Newsletters that were sent out to almost 5,000 subscribers. The newsletters were created using Constant Contact, a program that I feel very comfortable using.
The newsletters highlighted special events that GoggleWorks was hosting, and also all areas of GoggleWorks that were of special note to the community (such as their film theater, membership drive, and available classes). The special events included gallery openings, Art of the Wedding, First Fridays, Second Sundays, and many more.
Through this experience, I am confident in my ability to effectively market special events to the public, and also in writing, creating, and editing promotional publications.
Newsletter - Something Blue.
In my Promotional Publication Design class, I was given the opportunity to design a newsletter using Indesign.
For my newsletter, I decided to focus on bridal wear and entitled the newsletter, 'Something Blue'. Creating this newsletter helped me to become confident in utilizing Indesign for promotional work, while also giving me the opportunity to showcase some of my creativity.
I feel that if I asked, I could create a professional newsletter given my experience through creating this one, and the knowledge afforded to me through my class.
For my newsletter, I decided to focus on bridal wear and entitled the newsletter, 'Something Blue'. Creating this newsletter helped me to become confident in utilizing Indesign for promotional work, while also giving me the opportunity to showcase some of my creativity.
I feel that if I asked, I could create a professional newsletter given my experience through creating this one, and the knowledge afforded to me through my class.
Brochure 1 - Gray Wolf.
Creating this brochure helped me to better understand Indesign, but it also showed me how to formulate a promotional piece that will help to collect or raise money for a cause. Some of the skill sets that this included was being comfortable in the program that I was using, researching the cause and formulating a design that would grab the intended audience's attention and deliver the message.
This piece was created in Promotional Publication Design class.
This piece was created in Promotional Publication Design class.
Brochure 2 - Obscenity.
This brochure was created for my Communication Law class. This brochure is intended to inform people what obscenity is, and what the law defines as obscene.
I was able to take the knowledge that I had acquired through my previous experience in Promotional Publication Design, and create another brochure that had a different purpose than the other. This piece is purely to inform, while the other was to get people to donate to a cause.
Through both of these projects, I became confident in my skills to produce a promotional brochure.
I was able to take the knowledge that I had acquired through my previous experience in Promotional Publication Design, and create another brochure that had a different purpose than the other. This piece is purely to inform, while the other was to get people to donate to a cause.
Through both of these projects, I became confident in my skills to produce a promotional brochure.
CD Cover - Across The Universe.
This was one of my favorite pieces to create in Indesign. I believe this piece really shows my creativity in the creating process, and is a work that I am proud of.
Not only did I use Indesign with this piece, but I also worked with Photoshop which helped me to become more familiar and confident with that program as well. The reason that I included this piece was because it gives an insight into my creative process and it's results. I hope that this piece has the balance of being personal and professional, something that I hoped to conquer within this portfolio.
Not only did I use Indesign with this piece, but I also worked with Photoshop which helped me to become more familiar and confident with that program as well. The reason that I included this piece was because it gives an insight into my creative process and it's results. I hope that this piece has the balance of being personal and professional, something that I hoped to conquer within this portfolio.
Flyer - Earth Day.
This flyer was created using Indesign. It was used while promoting the Shippensburg University Environmental Club's 'Earth Day Rocks' event. The purpose of the flyer was to grab the attention of the students by including information about the live performances that would be happening and also by promoting the Environmental Club's new blog.
I included this piece because this is an example of more of the work I did in Indesign, and also continues to show the skills I have when designing a promotional piece.
I included this piece because this is an example of more of the work I did in Indesign, and also continues to show the skills I have when designing a promotional piece.